Extracurricular Activities

I advise people to do their own projects if they are feeling stifled at work. Arnold Varga did just that. Working as an art director in Pittsburgh in the 1960s, he produced a wonderful range of ads on a freelance basis. His ads for department stores Cox, and James Horne Co. are fresh and witty. They somehow skirt the issue of showing a dress with a big "Sale" sticker. Varga worked steadily as a small agency until he retired in 1970. When asked about his work, he replied, “It’s informative. It’s honest. It doesn’t hurt the eye when you look at it.” It don't get better that that.

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Reading Between the Lines

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To Thine Own Self Be True